SERVICES


Thanks to our expertise and versatility, we have a global vision and knowledge cutting across different sectors:


icono_health

Health &
Consumer Health

icono_gran_consumo

Fast Moving
Consumer Goods

telecomunicaciones

Telecommunications

servicios_financieros

Financial
Services

seguros

Insurance

turismo

Tourism

agricultura

Agriculture

sector_publico

Public Sector

energia

Energy

tecnologia

Technology:
Internet/Social Media

transporte

Automotive/
Transport

comunicacion

Communication

01

We carry out these research techniques:


  • Focus Group (F2F, Online...)
  • Interactive working groups
  • Workshops
  • In-depth interviews
  • Consumer diaries
  • Blogging research
  • Ethnographic interviews
  • Mystery Shopping
  • MROC’s
  • Scouting
  • Forums
  • ONLINE panels

We provide the following services:


  • Project management and coordination
  • Discussion guide design
  • Recruitment
  • Incentive and interview room management
  • Catering service
  • Moderation
  • Audio transcripts
  • Simultaneous translation
  • Analysis and reports
  • Translation of guides, questionnaires and materials
02

tipos-de-estudio

Imagine Digital Research’s expertise and track record makes us a versatile team, capable of adapting to the widest range of methodologies and study types.


  • Image and positioning studies
  • Brand awareness tracking
  • Social Media
  • Insight detection studies
  • Concept and product tests
  • Packaging and naming tests
  • Neuromarketing
  • Advertising research
  • Customer satisfaction
  • Mystery Shopping
  • U&A (Usage and Attitude) studies
  • Competitor analysis
  • Evolution and trends
  • Customer segmentation
  • Price sensitivity studies
  • Brand health studies
  • ATU (Awareness Trial Usage) studies
  • Customer journey
  • Consumer diary